“You’ve spent endless hours in your Google Ads account optimizing account structure, optimizing bidding strategies and rules, adjusting your audiences and targeting, writing and rewriting ad copy,” explains Christi Olson of Microsoft. “What about your Microsoft Advertising account? I get it from my days managing a search agency. You don’t have time to reinvent the wheel (over and over and over again) across platforms. But now, you don’t have to.”
“Google Import offers the flexibility to import your Google Ads account directly into Microsoft Advertising either through a file or by signing into your Google Ads account — no spreadsheets needed. You can choose what you want to import — one or a few campaigns or everything you’ve created, or even only recently updated items. You can choose the frequency — import once, or set-up automatic imports on a daily basis.”
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source http://www.scpie.org/sel-20200305/
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